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Roadfly Magazine
Issue 12
Table of Contents

Past Issues Index
Roadfly Magazine
Porsche Carrera GT3
Issue Twelve
May 25, 2004
Porsche 911 GT3
2004 New York Auto Show Coverage
BMW Promotes Chris Bangle
First Drive: 2004 Bentley Continental GT
Digital Camera Comparison & Review
ZF Sachs Nivomat Suspension
Preview: 2005 Porsche 911
Coming Next Issue
Beat Gas Prices
BBQ Guide
Dells Auto Museum
iPod FM Tuners

For the Love (and Lack) of Style:
BMW Promotes Chris Bangle (continued)

Bangle with Design Team

Go to
Chris Bangle Photo Gallery
Calls placed to BMW for comment were not returned, but that's not too surprising. Mr. Bangle has been notoriously defiant of critic's of the new stylings. He has gone on record stating, "You have to be a little different sometimes," claiming that the new look of the BMW 5- and 7-series have "personality." Whoops, there's that dreaded p-word again...for a more honest perspective of that phrase, ask any single guy how many times he's been told he has a "great personality."

BMW enthusiasts will no doubt be talking about the great personality and the legendary BMW driving performance for years to come, carefully avoiding the issue of styling all the while. As long as the man behind the X3, Z4, 5- and 7-series designs is behind the wheel, it'll be tough to truly love a BMW like we once did. But then again, appearances are only superficial - it's what's under the skin that's important right? Yeah, that sounds good...we'll just keep telling ourselves that, and eventually we'll probably start to believe it. If BMW isn't careful with future redesigns, we can only speculate that 'ole Johnny's lyrics will ring through again, "And it burns, burns, burns, the ring of fire...the ring of fire."

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