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Roadfly Magazine
Detroit Auto Show, CES & Las Vegas Show, BMW 760, CTS-V and Jeep Reviews
Issue Fifteen
January 26, 2005
2005 Detroit Auto Show
2005 Detroit Auto Show Photo Gallery
2005 Detroit Auto Show Awards
Best of Show: Chevrolet Corvette Z06
Best Buy: Toyota Avalon
Best Concept: Ford Shelby GR-1
Best New Vehicle for 2005: Ford Mustang GT
Most Innovative: General Motors Sequel

2005 CES Show From Las Vegas
2005 LA Auto Show
Fall 2004 SEMA Show from Vegas
BMW 760
Cadillac CTS-V
Jeep Grand Cherokee Limited
Coming Next Issue
Chip Foose
VW Phaeton W12
Long Term Storage
Ultimate Ears

2005 Los Angeles Auto Show:
Seeking Instant Gratification (continued)

Bernd Pischetsrieder, Volkswagen AG

2006 Volkswagen Jetta

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2005 LA Auto Show
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Official Web site:
LA Auto Show
Bernie, man, it's me Val. I knew you'd remember - Berlin, that little jazz bar on the Lumpenstrasse. The drinks, the cigars, the card game that turned, well... So Bernie, being head of Volkswagen AG, and not wanting to owe me a favor, can you fix me up with the all-new 5th Generation Jetta?

If you had a car that was not only 40% of your North American business, and the first truly new version in 15 years -- AND celebrating its 25th anniversary, heck, you'd get a doggie-bag for that strudel, get on Lufthansa, sip a little Riesling in first class and schlep out to LA for the unveiling, too.

Any way you want to play, the Jetta does its best to please. This dog-like faithfulness has given Jetta serious equity in the marketplace, and the Gen 5 model will get serious consideration with many buyers who can't justify a BMW or Audi but still like their driving with that feel-the-cobblestones-in-your-hair kind of European flair.

Yeah, so this new Jetta looks a bit- um- Japanese?

Bernie sold me by promising 'more'. As in more horsepower (150 - up from 115) from a new 5-cylinder 2.5 liter engine (up from 4-cylinder, 2 liter), a fully independent suspension including a multi-link rear, more trunk, more legroom, you get the picture: More. Also coming this year are some up-market transmission options, including a 6-snicker auto with Tiptronic, with an optional sport-mode. Throw in all-round discs with updated ABS, much improved 'stiffness and rigidity' (the car biz equivalent of the NFL's 'he's quick AND fast') and you indeed have: 'More.'

And oh yeah: more Mexico, where the all-new Jetta will be built with the blessings of NAFTA. But with the Euro high or the dollar slumping (depending on your perspective) what choice does Bernie have? He was either lucky or smart by planning this production capacity before the dollar tanked. We may well be looking at a market where you can own his-and-hers matching Jettas for about the price of one BMW 3 Series (complete with mug holder). That's 'More' by anybody's definition.

The 5th Gen Jetta goes on sale in March. I got me a demo model, drove it off the carpet, and aside from one incident involving that lady's Ferragamo-shod toes, I made it onto the 10 Freeway, found the nearest In N' Out burger, and hit the road. And you should too!

Parker, out!

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