What will AWD look like in the future?  As one of the leaders in the field, Subaru unveiled their vision for the evolution of all-wheel drive design with their Impreza Concept.  We were on hand for the Impreza Concept announcement at the 2010 LA Auto Show and captured the debut on video.

Built to express possible future Subaru design elements, the Impreza Design Concept conveys a sporty and lively “four-door coupe” style. The Impreza Concept combines environmental compatibility and comfortable ride of the Impreza with the trusted performance that Subaru’s Symmetrical All Wheel Drive provides. 

On the front, the Impreza Design Concept is clearly recognizable as a Subaru, with a hexagonal grille with spread wings in the center and hawk eye-style headlights. At the same time, the front view previews a new direction for the brand’s design, with the hood, grille and headlights designed to project three-dimensional character.

For more 2010 LA Auto Show videos, check out our YouTube Channel:  RoadflyTV

Let’s be honest, the Impreza WRX STI gives you that little bit of hope that one day you’ll be able to join Travis Pastrana on his team or that you’ll be a stunt driver in a Fast & Furious movie. Join host Jessi Lang as she gives you the rundown on the rally-inspired 2011 Subaru Impreza WRX STI and see if it lives up to the hype.

For 2011, the Impreza WRX STI has updated styling including offerings as both a 4-door and 5-door vehicle, but keeps the same hood scoop and engine from the 2010 model year. The 2.5 L turbocharged 4-cylinder Boxer^® engine produces 305 horsepower and 290 lb-ft of torque. You have three driving modes with this engine: Intelligent, Sport, and if Sport wasn’t peppy enough — Sport Sharp.  The only downside of the ’11 WRX STI  is the monochromatic guage cluster, but it is definitely not a deal breaker. The fuel economy at 17 mpg city and 23 mpg highway isn’t impressive but with a turbocharged engine, you already know what you’re getting in to there.

Our 5-door tester came in at $38,720 with goodies, but the base price starts at $33,995.  The WRX STI comes with some great standard features like the  Brembo^® breaking system, remote keyless entry, automatic climate control, Bluetooth^®, and an usb port for your iPod^®.   However, if you upgrade to the Premium or Limited trim levels, you can get even more creature comforts like navigation, Satellite radio, heated seats, a moonroof, and leather interior.  If the WRX STI is a little too pricey to you, you may want to consider the slightly-less prestigious Impreza WRX that starts at $25,495 .